What a landing page is and when it is the right choice
A landing page is a one-page website with one goal: the visitor should call, send a form or place an order. A person opens it, sees what you offer and what it costs, and taps the button.
A landing page is the right choice when:
- you have one product or service, not a whole catalogue: teeth whitening, window installation, dry cleaning, an English course;
- you are running a promotion or a seasonal offer;
- you are organising an event, course or webinar where sign-up is the goal;
- you are running ads on Instagram, Facebook or Google and need a page to send people to.
If your business has several directions, that a customer will compare, a business website is the better fit.
What a good landing page contains
We build every landing page with the same logic: from top to bottom it is the visitor's questions and the answers to them.
- A headline with the offer. On the first screen the person must understand what you give and to whom: not "Welcome", but "Teeth whitening in one visit — 35 000 ֏".
- Benefits. 3–6 points: why you.
- Photos or video. Real work and real people, not stock images.
- Prices. If you hide the price, people go where it is written.
- Reviews. Two or three real reviews with a name and a photo.
- FAQ. Delivery, timing, guarantee, payment: what people ask on the phone.
- One clear button, repeated after every section: "Call", "Sign up", "Order".
- Call, WhatsApp and Telegram in one tap, and a form that lands straight in your Telegram.
We check the mobile view on real phones, because most people coming from ads open the page on one.
A landing page for ads
Most landing pages exist for ads. On Instagram or Facebook someone sees your offer, taps, and needs to arrive on a page that continues the same conversation: the same offer, the same price, the same button. With Google ads it is the same, except the person was already searching for your service.
What we do so the ad budget is not wasted:
- Fast loading on phones. A heavy page gets closed before it opens, and you have already paid for every click.
- Google Analytics and Meta pixel. We connect them so you can see where visitors came from and what they did.
- Conversions. That is the name for the moment a visitor becomes a lead: a call, a sent form, a WhatsApp message. We mark those events so that in your ad account you see real leads, not just "clicks".
To be honest: we build the page and set up the measurement. The ads themselves, targeting, budget, copy, daily monitoring, are your job or a marketer's, unless we agree otherwise. A good landing page will not save bad ads, but good ads with a bad landing page lose half of their value.
How it goes
The landing page is live in 3–4 working days from the moment we have your text and photos.
- Day 0, brief. You write to us on Telegram or WhatsApp. We ask what you offer, to whom, what the visitor should do, and whether you have a logo, text and photos. The same day we fix the price and the deadline in writing. 50% up front.
- Day 1, text and structure. We lay out the sections, with your text or ours, and show 2–3 versions of the offer headline.
- Days 2–3, build. You pick one of our ready designs or describe your own. You watch the page at a live link while it is being built and tell us what to change.
- Day 4, live. We publish on your .am domain, connect Analytics, the pixel and Google Search Console, and show you the admin panel. 50% once the page is online.
What it costs
| Service | Price |
|---|---|
| Landing page (1 page, 1 language) | 100 000 ֏ |
| Extra page | 12 000 ֏ |
| Extra language | 45 000 ֏ |
| Logo | 36 000 ֏ |
| Copywriting | 6 000 ֏ / page |
| Rush order | +30% |
The price includes a .am domain in your name, hosting and SSL for the first year, the admin panel, the Google basics and the first month of fixes. Maintenance is optional, 18 000 ֏ a month, and the page keeps working without it. Payment is 50% up front and 50% after launch. You can price your own case in the calculator.
Landing page or a full website
Choose the business website (150 000 ֏) if:
- you have several services and each deserves its own page;
- you want to be found on Google for different searches, not only through ads;
- you need "about us", a team, a blog, several contacts.
If you sell products with a cart and online payment, that is an online store.
A landing page is not a dead end. We build it so that pages can be added later, 12 000 ֏ each, without starting over.
We are in Yerevan, but we build landing pages for all of Armenia: no meeting needed, everything runs on Telegram or WhatsApp.